Adding Salesforce to JIRA Application Links

Create a new link for Salesforce, using the URL of your Salesforce instance (example: https://cs20.salesforce.com)

Continue with manual configuration when the following pop up is displayed

Enter the values shown, as in the example below. 

Consumer key and Shared secret must be 'oauthjira'

Once the link is created, Edit the link to update Incoming Authentication and upload the certificate created in Salesforce

Paste the certificate downloaded from Salesforce in the Public Key text box (as shown below). 

Please make sure to open the certificate in a text editor (with no formatting) and copy/paste the entire content of the cert including the BEGIN–>END brackets.

Save the configuration and close the window